Travel blogger? Conversion rate is what really matters What’s really important for travel bloggers? Keeping up appearances or the actual results? Photo and post-production? There was a period when I would have answered: all of this is important! Today, I know that the most realistic answer is: the results! Let me explain a bit more in detail. Suppose that the new Resort "XYZ" wants to promote its business internationally and develop an online marketing strategy. The first thing they do is contact bloggers, journalists, Instagrammers, YouTubers who are a good fit with their promotional campaign. In other words, [...]