Press trips and blog tours: who should you invite to these events?

Press trips and blog tours: who should you invite to these events? How to plan and host a press trip. A premise: a new hotel (or any a new business for that matter), as well as a destination, needs a promotional event to get known and visible to a wider audience. And who better to help you promote it than content creators? Photographers, writers, videographers, social media experts, they can all help you make your event a success. WHO ARE THEY FOR AND WHO ORGANIZES THEM? Blog tours, press tours and educational tours (they seem like they’re all the [...]